Privacy policy

Privacy Policy

Effective Date: November 7, 2026

At Pure Vault Studio, we value the trust customers place in us when they browse our collection, place an order, or reach out for assistance. Protecting personal information is an important part of providing a dependable online shopping experience.

This Privacy Policy explains how WTNNO, LLC, operating as Pure Vault Studio, collects, uses, stores, discloses, and protects information obtained through https://www.purevaultstudio.shop and related customer interactions.

By using our website, you acknowledge the practices described in this policy, subject to any rights and requirements imposed by applicable privacy laws.

1. Business Identity and Contact Details

Business Name: WTNNO, LLC
Store Name: Pure Vault Studio
Website: https://www.purevaultstudio.shop
Business Address: 12350 Plantation Lane, North Palm Beach, FL 33408, United States
Contact Person: Oluwatosin Akinlonu
Privacy Contact: [email protected]

References to "we", "us", and "our" mean WTNNO, LLC operating the Pure Vault Studio website.

2. Information We May Collect

The information we collect depends on how you interact with our website and services.

A. Contact and Identification Information

When you place an order, contact us, or participate in a store feature, we may collect:

  • Your name.

  • Email address.

  • Billing address.

  • Shipping address.

  • Telephone number, if provided.

  • Account information, if you create an account.

  • Other information you voluntarily submit.

B. Order and Purchase Information

To manage your purchase and provide customer support, we may collect:

  • Order number and order date.

  • Products selected or purchased.

  • Product quantities, colors, and variations.

  • Order value and applicable shipping charges.

  • Payment status and transaction references.

  • Shipping and delivery details.

  • Return, refund, exchange, and replacement records.

  • Customer service correspondence.

C. Payment Information

Payments may be processed by third-party payment providers.

Depending on the payment method, those providers may collect payment card details, billing information, transaction data, and fraud-prevention information.

We do not intend to store complete payment card numbers or security codes on our own systems when payment processing is handled by an external payment provider. The provider's own privacy policy and security practices govern its handling of payment information.

D. Technical and Usage Information

When you visit our website, we or our service providers may automatically collect certain technical information, such as:

  • IP address.

  • Browser type and version.

  • Device type and operating system.

  • Approximate geographic location inferred from technical information.

  • Pages viewed and time spent on pages.

  • Referring website or advertising source.

  • Shopping cart activity.

  • Website interaction and diagnostic information.

  • Cookie identifiers and similar technical data.

E. Communications and Feedback

If you send us an email, submit a review, or contact customer support, we may retain the content of your communication and any attachments you provide.

Please avoid sending sensitive personal information unless it is reasonably necessary to resolve your enquiry.

3. How We Collect Information

We may collect information:

  • Directly from you when you browse, order, register, subscribe, or contact us.

  • Automatically through cookies, server logs, analytics tools, and similar technologies.

  • From payment providers confirming a payment or transaction status.

  • From shipping providers supplying tracking and delivery information.

  • From website platforms and technology providers supporting our store.

  • From fraud-prevention services and other service providers, where relevant.

  • From lawful public sources where reasonably necessary for business operations.

We aim to collect information that is reasonably relevant to the purpose for which it is used.

4. How We Use Personal Information

We may use personal information to:

  1. Process, confirm, and fulfil orders.

  2. Verify payments and prevent unauthorised transactions.

  3. Arrange packing, shipping, and delivery.

  4. Send order confirmations and transactional updates.

  5. Respond to questions, complaints, and customer service requests.

  6. Process returns, refunds, exchanges, and replacements.

  7. Maintain purchase and accounting records.

  8. Improve website functionality and customer experience.

  9. Understand shopping patterns and product interest.

  10. Detect fraud, security incidents, and misuse.

  11. Administer promotions or customer communications where permitted.

  12. Comply with legal obligations and respond to lawful requests.

  13. Protect our rights, customers, employees, and business operations.

We will not knowingly use personal information for purposes materially unrelated to the reason it was collected unless we have a lawful basis to do so.

5. Cookies and Similar Technologies

Our website and service providers may use cookies, pixels, tags, and similar technologies.

These tools may be used to:

  • Keep shopping cart contents available.

  • Support checkout and website functionality.

  • Remember certain browsing preferences.

  • Measure website traffic and performance.

  • Understand how customers interact with product pages.

  • Detect technical issues and improve site security.

  • Measure advertising performance or support marketing, where enabled.

You can manage cookies through your browser settings. Blocking or deleting certain cookies may affect features such as shopping carts, checkout, account access, or saved preferences.

Where required by applicable law, we will provide appropriate notice and obtain consent for technologies that require it.

6. How We Share Information

We do not sell personal information as a standalone commercial product.

We may disclose relevant information to third parties when necessary to operate our store or provide requested services.

These parties may include:

Payment Processors

Payment providers receive information needed to process transactions, verify payments, detect fraud, and issue refunds.

Shipping and Delivery Providers

Postal services, couriers, and fulfilment partners may receive your name, address, contact details, and order information to deliver your purchase.

Website and Hosting Providers

Our e-commerce platform, hosting provider, technical support providers, and security services may process information to maintain the website and support its operation.

Analytics and Marketing Providers

Where enabled, analytics and advertising providers may receive technical or usage information to measure website performance, understand visitor activity, or evaluate marketing campaigns.

Professional Advisers

We may disclose information to accountants, auditors, insurers, attorneys, and other professional advisers where reasonably necessary.

Government and Legal Authorities

We may disclose information where required by law, court order, subpoena, lawful government request, or to protect our legal rights and the safety of others.

We seek to limit disclosures to information reasonably necessary for the relevant purpose.

7. Data Retention

We retain personal information for as long as reasonably necessary to fulfil the purposes described in this policy.

Retention periods may depend on:

  • The nature of the information.

  • The status of an order or customer account.

  • Applicable accounting and tax requirements.

  • The need to handle returns, disputes, or complaints.

  • Fraud prevention and security needs.

  • Legal obligations or limitation periods.

When information is no longer reasonably needed and no legal retention obligation applies, we will take reasonable steps to delete, destroy, or de-identify it.

8. Information Security

We use reasonable administrative, technical, and organisational safeguards designed to protect personal information against unauthorised access, misuse, loss, alteration, or disclosure.

Depending on the systems and service providers involved, safeguards may include:

  • Restricted access to customer records.

  • Password-protected systems.

  • Secure website connections.

  • Payment processing through third-party providers.

  • Monitoring for suspicious activity.

  • Reasonable procedures for handling customer information.

  • Appropriate service-provider arrangements.

No website, electronic transmission, or storage system can be guaranteed to be completely secure. We therefore cannot promise absolute security.

If a data incident occurs, we will assess it and take steps required by applicable law. Where the Florida Information Protection Act applies, we will comply with its applicable investigation and notification requirements.

9. Your Privacy Choices and Requests

Depending on applicable law and the circumstances, you may contact us to:

  • Ask whether we hold personal information about you.

  • Request access to certain information.

  • Ask us to correct inaccurate information.

  • Request deletion where legally available.

  • Opt out of marketing communications.

  • Ask questions about our data practices.

To submit a request, email [email protected] with the subject line "Privacy Request".

We may need to verify your identity and may request additional information to ensure that a request is genuine.

Certain information may need to be retained to complete transactions, comply with law, prevent fraud, or establish and defend legal claims. We will explain any applicable limitation where reasonably possible.

10. Marketing Communications

We may send promotional emails about new arrivals, styling ideas, product updates, special offers, or other store news where permitted by law.

You may opt out of marketing emails by using the unsubscribe link in the message or contacting [email protected].

We will process valid opt-out requests in accordance with applicable law, including the CAN-SPAM Act.

Opting out of marketing communications does not prevent us from sending essential transactional messages, such as order confirmations, delivery updates, security notifications, or responses to customer service enquiries.

11. Children's Privacy

Our website is intended for a general audience and is not designed to knowingly collect personal information online from children under 13 without the required parental consent.

If we become aware that we have collected personal information from a child under 13 in a manner that violates applicable law, we will take reasonable steps to address the issue, including deletion where appropriate.

Parents or guardians who believe that a child has submitted information to us may contact [email protected].

12. Third-Party Websites and Services

Our website may include links or integrations with third-party services, including payment providers, social media platforms, shipping services, or external websites.

Those third parties operate independently and may have their own privacy policies and data practices.

We are not responsible for privacy practices on websites or services that we do not own or control. We encourage you to review their policies before providing information.

13. State Privacy Rights

Certain U.S. states provide residents with specific privacy rights, depending on the nature of the business, the type of information processed, and statutory thresholds.

If a comprehensive state privacy law applies to our business and your information, we will honor the rights and obligations required by that law.

This policy is not intended to suggest that every state privacy statute applies to every business or every customer. Applicability depends on the relevant statutory definitions, thresholds, exemptions, and circumstances.

14. Florida Information Protection Requirements

We take data security seriously and recognize that Florida law includes requirements concerning the protection of certain personal information and notification following qualifying security breaches.

Where applicable, we will follow the Florida Information Protection Act, including Florida Statutes Section 501.171, and any other relevant breach-notification requirements.

15. Changes to This Privacy Policy

We may revise this Privacy Policy as our store, technology, service providers, or legal requirements change.

The latest version will be published on this page with its effective date. If a change materially affects how we handle information, we will provide additional notice where required by law.

16. Contact Us

For privacy questions, requests, or concerns, please contact:

WTNNO, LLC
Trading as Pure Vault Studio
Attn: Oluwatosin Akinlonu
12350 Plantation Lane
North Palm Beach, FL 33408
United States
Email: [email protected]
Website: https://www.purevaultstudio.shop